Brains & Ideas

With a background in neuroscience, healthcare and design, I am a rapid decision maker who thrives in fast-moving environments, blending science, creativity and observations to bring ideas to life.

My design experience varies across entertainment, AI coaching, spacecraft, SaaS, health tech and social platforms.

I am especially interested in enhancing women health through AI-powered FemTech. Hit me up if that’s something you care about too.

Featuring

Rapid decision-maker, iterating quickly without compromising quality.

Thrives in fast-paced environments, bringing ideas to life with agility and clarity.

Blends neuroscience, UX, and IVF expertise to design impactful patient-centered solutions.

Experience across AI, entertainment, SaaS, social, and healthcare.

Selected Work

Projects on product design, UX/UI Design, user research & product strategy.

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Case Study

Healthcare & Wellness

UX/UI Design

Fertility Care Tracking App

My design and advocate for IVF patients. Led the entire patient-centered product from idea to design, which not only simplifies the stress & task heavy IVF process, but also makes cost transparency accessible.

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Case Study

Pet Industry

UX/UI Design

Pet Adoption Platform

Designed HomeMyPet's UI/UX to connect adopters and shelters, making pet adoption easier for users and increasing visibility for pets in need.

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Case Study

SaaS

Webflow

UX/UI Design

Micro-SaaS PDF Tool

A project for PDFku.ai, a startup plays around PDF hassles. This is a nicely designed tool that converts PDFs into smart web forms, CSV to PDF in bundle, and more. B2B product.

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Case Study

Webflow

UX/UI Design

AI Coaching App

Designed SelfActualize.AI's early stage MVP, and supported the launch of its first pilot, which later became a TIE50 Awards Winner at TIECON 2025 as an AI-driven B2B SaaS product.

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Pending Case Study

Art & Social

UX/UI Design

Art / Social Platform

Redesigned KAFUPi.com's UI/UX to blend gallery-style art presentation with social interaction in a warm and cute style.

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Design Highlights

Webflow

Graphic Design

AI Copilot for Sales

I designed the hero and feature graphics and assisted building a webflow site for WingRep.ai, an AI-powered copilot / coaching SaaS platform designed for sales professional.

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Design Highlights

Entertainment Tech

UX/UI Design

Event Detail Dashboard

Collaborated with Immer, a entertainment tech startup, to design its event detail dashboard and prototyped its onboarding flow to help organizers track performance and optimize pricing in a user-driven ticketing platform.

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Case Study

Webflow

UX/UI Design

AI Coaching Startup Website

Designed and developed SelfActualize.AI’s business website to showcase key features and values, connecting coaches and clients to the AI coaching platform.

Ongoing Projects

I'm either still working on them, or still processing why am I doing this.

Thunk - The thinking companion

I’m working on a stealth startup that creates a space for deep thinking—where people can slow down, reflect, and engage with their thoughts without the pressure to act immediately. It’s not therapy, not a productivity tool, but a companion for thought, designed to help people explore their questions, connect ideas, and truly understand themselves.

Motorcycle Gear Marketplace

I’m envisioning a curated marketplace where motorcyclists can discover and purchase high-quality gear that combines safety with exceptional aesthetics — a place where style and function meet on the road.