Hello,

This is Vivian, a UI/UX-focused product designer based in San Diego, CA.

I comprehend this world by observing, listening and empathizing. I like to create effective, meaningful, yet poetic solutions to real life problems.
Scroll more to see my work

6+

Startups collaborated

10+

Projects completed

Collaborated with

My design experience varies across entertainment, AI coaching, spacecraft, SaaS, health tech and social platforms.

Featuring

Me: with a background in neuroscience, healthcare and design, I am a rapid decision maker who thrives in fast-moving environments, blending science, creativity and observations to bring ideas to life.

I am especially interested in enhancing women health through AI-powered FemTech. Hit me up if that’s something you care about too.

Featuring

Rapid decision-maker, iterating quickly without compromising quality.

Thrives in fast-paced environments, bringing ideas to life with agility and clarity.

Blends neuroscience, UX, and IVF expertise to design impactful patient-centered solutions.

Experience across AI, entertainment, SaaS, social, and healthcare.

Selected Work

Projects that focus on product design, UX/UI Design, user research & product strategy.

Fertility Care Tracking App

Case Study
Healthcare & Wellness
UX/UI design
My design and advocate for IVF patients. Led the entire patient-centered product from idea to design, which not only simplifies the stress & task heavy IVF process, but also makes cost transparency accessible.

Pet Adoption Platform

Case Study
Pet Industry
UX/UI design
Designed HomeMyPet's UI/UX to connect adopters and shelters, making pet adoption easier for users and increasing visibility for pets in need.

Micro-SaaS PDF Tool

Case Study
SaaS
Webflow
UX/UI design
A project for PDFku.ai, a startup plays around PDF hassles. This is a nicely designed tool that convert PDFs into smart web forms, CSV to PDF in bundle, and more. B2B product.

AI Coaching App

Case Study
AI
Webflow
UX/UI design
Designed SelfActualize.AI's early stage MVP, and supported the launch of its first pilot, which later became a TIE50 Awards Winner at TIECON 2025 as an AI-driven B2B SaaS product.

Art / Social Platform

Pending Case Study 
Art & Social
UX/UI design
Redesigned KAFUPi.com's UI/UX to blend gallery-style art presentation with social interaction in a warm and cute style.

AI Coaching Startup Website

Case Study
AI
Webflow
UX/UI design
Designed and developed SelfActualize.AI’s business website to showcase key features and values, connecting coaches and clients to the AI coaching platform.

Event Detail Dashboard

Design Highlights
Entertainment Tech
UX/UI design
Collaborated with Immer, a entertainment tech startup, to design its event detail dashboard and prototyped its onboarding flow to help organizers track performance and optimize pricing in a user-driven ticketing platform.

Ongoing Projects

I'm either still working on them, or still processing why am I doing this.
Thunk - The thinking companion
I’m working on a stealth startup that creates a space for deep thinking—where people can slow down, reflect, and engage with their thoughts without the pressure to act immediately. It’s not therapy, not a productivity tool, but a companion for thought, designed to help people explore their questions, connect ideas, and truly understand themselves.
Motorcycle Gear Marketplace
I’m envisioning a curated marketplace where motorcyclists can discover and purchase high-quality gear that combines safety with exceptional aesthetics — a place where style and function meet on the road.